CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire, entertain and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
The Team:
The Mattel Global Consumer Products team manages licensed product development around the world for Mattel brands.
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The Opportunity:
The Regional Creative Manager is our regional lead on all things Creative for Licensing and product development for Mattel!
This role collaborates with the Regional Business Teams to tailor, customize, and translate global CP creative strategies & assets for each region/market. This position collaborates with the Global Creative team on trends and needs for their region, and provides the needed creative assets for regional programs. The role partners with the Regional Business team to pitch new business and drive product development/ programs. This includes deck design, collaborating on marketing/advertising hooks, mocking up necessary visuals, inspiring collections and product, providing feedback and creative approvals. The role maintains communication with priority licensees and the global creative team to ensure successful execution of the product line.
What Your Impact Will Be:
Develop regional category toolkits and inspiration based on brand vision and regional market needs
Immersion in current and emerging fashion and consumer trends and interpret them in work
Provide creative strategic direction and support to priority regional licensees/programs
Provide feedback on global asset development to ensure they work for the region/market
Brand creative responsibility across regional tentpoles, campaigns, and other marketing moments
Support regional Halo programs/collaborations with design direction
Partner with cross functional creative teams to ensure creative consistency
Manage logistical aspects of projects, project tracking and sharing within the org
What We’re Looking For:
- Demonstrated a growth mindset by staying curious and continuously learning, embracing challenges, and improving themselves.
BS/BA degree in Design or relevant experience
7-10 years relevant experience in Licensing, Product or Toy design
Working on a Global Team/Business
Advanced skills in Power Point and Excel, Adobe Creative Suite (Photoshop, Illustrator, Indesign
Strong written and verbal communications skills, as well as presentation skills required
Ability to work autonomously and in a team environment
Brand Approvals experience including experience with Brand Comply or similar tools
Creative design or product development
Knowledge of the Consumer Products industry (Branding, Design, Advertising)
The annual base salary range for this position is between $101,600 and $147,000.
**This range is indicative of projected hiring range, however annual base salary will be determined based on a candidate’s work location, skills and experience.
Don’t meet every single requirement? At Mattel we are dedicated to building a diverse and inclusive workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
What It’s Like to Work Here:
We are a purpose driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:
- We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
- We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
- We execute: We are a performance driven company. We strive for excellence and are focused on pursuing best in class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.
Our Approach to Flexible Work:
We embrace a flexible work model designed to empower a culture of growth, optimism, and wellbeing, where every employee can reach their full potential. Combining purposeful in-person collaboration with flexibility, our focus is to optimize performance and drive connection for moments that matter.
Who We Are:
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.
Mattel is recognized for the second year in a row as a Great Place to Work™ and as one of Fast Company’s Best Workplaces for Innovators in 2022.
Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.
Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, military spouses, individuals with disabilities, and those of all sexual orientations and gender identities.
